Last week our buying team headed out to Ogden, UT for the Grassroots Outdoor Alliance spring show. The Grassroots Outdoor Alliance (GOA) is an organization representing 46 independent, specialty retailers with over 70 store fronts throughout the country. Trailblazer is one of the retailers with our Trailblazer and Denali store fronts. The spring show kicks off the season for outdoor industry trade shows. This is where the buyers and store owners often get their first, in person, look at the products that will be available for spring/summer 2014.
The multi-day event isn’t just about buying and sell. One of the things that the GOA likes to do is give back to the local community. In the case of this year’s spring show the goal was to raise enough money to donate 20 bikes to children who might not be able to afford them. In the end the Great Grassroots Bike Giveaway was able to donate 55 bikes to the Boys and Girls Club and Your Local Connection along with a $560 cash donation to both organizations. There were 39 kids were in attendance to receive their new bike, get helmets, and be fitted and given safety tips for riding.
Although we don’t sell bikes, the Trailblazer team still knows a thing or two about them and helped out a very grateful family. Originally Millie, the older sister, was chosen to get a bike and not her brother. Since GOA was able to raise money for the extra bikes, Millie’s little brother ended up leaving that evening with a huge smile on his face and a bike of his very own.